Spread the word about your market
Public Relations for Farmers Markets
How PR can work for your market.
This class will help you better connect with journalists, influencers & community partners.
Food writer Stephanie Ganz shares best practices, tips, and how PR can work for you and your market.
Through this class, you will learn about:
- the goals of PR
- different types of press
- creating a press list
- creating a press kit
- writing a press release
- dealing with inaccurate/negative press
- following up with journalists
- turning PR Into active marketing.
About Our Instructor …
Stephanie Ganz is a freelance writer with bylines in Bon Appetit, Epicurious, Eater, and The Kitchn. She is a regular contributor to Richmond Magazine and Virginia Living. Before pursuing writing full-time, she worked in enterprise development, helping folks start food-based businesses. She is a classically-trained chef and a farmers market devotee.
Class is Pre-Recorded and Ready to Watch!
What is included:
- Access to the one-hour long pre-recorded class. (video, audio & transcript)
- Invitation to a Live Q&A Session.
Ask your questions directly to your instructor, Stephanie Ganz. This session will also be recorded and uploaded in case you are unable to attend live. - An Assignment.
There is an optional assignment we encourage you to complete. It is designed to help you implement what you learn in the training. - Invitation to join our private Facebook group to connect with other market managers.